The top 10 cars Australians loved in September
Each month, the Federal Chamber of Automotive Industries releases a report detailing the top-selling vehicles across Australia. Pickles’ monthly vehicle report presents the top 10 vehicles from this list and recounts industry news and trends as they affect the Australian market.
September was another record month for new car sales, with over 110,000 vehicles purchased across Australia during the month. These numbers represent a new September record and an increase of 18.3% compared YoY to sales during the same period in 2022. Excellent September sales mean that four of the last five months have had recording-breaking numbers of new vehicle purchases.
While we’ve seen new car sales go from strength-to-strength in recent months, industry insiders are still quick to point out that inflated numbers may simply be due to the huge backlog of orders finally reaching Australian shores. This could mean a drop in new sales in 2024, as truly new purchases become fewer and further between - as has been suggested by quiet dealerships.
Sales in September included a broad scope of vehicle types, with consumers from all categories and budgets jumping into new cars. It is clear that the supply of vehicles into Australia has improved drastically over 2023, and consumers are snapping up cars as the year progresses. Toyota was the market leader for the month, with three models on the best-selling list, the HiLux, RAV4 and Corolla.
Most popular vehicles | September 2023
Toyota Hilux - 5,776 units sold in September
The Toyota Hilux took the top spot in September, with an impressive number of sales for the month, and a jump in sales compared YoY. The Hilux is a versatile and powerful Australian favourite, popular with both private and business buyers. Check out all of the quality used Hilux models available at Pickles.
Ford Ranger - 5,429 units sold in September
September was another big month for the Ford Ranger, which has been steadily gaining momentum in sales in the last few months. The Ford Ranger is well known for its workhorse features while maintaining a stylish exterior and is a popular choice amidst Australian consumers.
Tesla Model Y - 3,811 units sold in September
EV sales were up in September and accounted for 8% of total purchases for the month. The Tesla Model Y took the third spot on the list after solid sales results, though there is a dip in the numbers compared to the same period in 2022. The Tesla Model Y is one of several popular EV makes that have seen an increase in sales as Australians turn towards EV/hybrid vehicle options.
Isuzu UTE D-MAX - 2,885 units sold in September
The D-MAX stayed in the top half of the list in September, with impressive sales of over 3,200 units. For car buyers looking for the practicality of a work vehicle along with the versatility of a family car, the D-MAX is a popular car choice.
Toyota RAV4 - 2,798 units sold in September
The RAV4 is one of Australia’s most popular vehicles, with just under 3,000 units sold throughout September. Given the RAV4 is always in high demand, keeping up to date with Pickles’ sales is the best way to purchase a quality used model.
Mitsubishi Outlander - 2,612 units sold in September
Sales of Mitsubishi Outlander units were solid in September, with just over 2,500 units sold across Australia. As a staple of the Australian car market, buyers are lucky to have access to a wide variety of used Outlander models featured in Pickles’ sales.
MG ZS - 2,612 units sold in September
MG vehicles have gone from strength to strength in 2023, with the company seeing significant overall growth due to the extremely affordable price tag of their vehicles. The only downside to MG vehicles is that because of their relative newness to the Australian market, it can be a challenge to find a quality used model in the car market.
Toyota Corolla - 2,217 units sold in September
The compact Toyota Corolla jumped onto the top sellers list in August and stayed there in September, with a huge jump in sales compared YoY to the same month in 2022. While not as popular as other Toyota makes, the Corolla is known for its serious reliability and cheap maintenance costs.
Kia Sportage - 2,031 units sold in September
After a huge YoY increase compared to September 2022, the Kia Sportage crept back into the top-selling list for the month. The Sportage is a popular choice for families who live creature comforts, and buyers seeking a car versatile enough to move between city and country easily.
Ford Everest - 1,984 sales in September
A surprise feature on the top selling list for September, the Ford Everest had a massive month of sales with just under 2,000 units purchased. The Everest is a spacious family vehicle, popular for being a reliable option for large families.
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